Blog Posts

4 Reasons Why You Need Videos to Attract More Customers

03.18.20 | Branding

Video is one of the most important marketing methods you can use today to differentiate your brand message and attract clients. ...   Read More >>

15 Blog Post Ideas to Help Tell Your Story and Build Your Brand

02.14.20 | Blogging

I love research, writing, and sharing my branding knowledge with other business owners. It gives me energy. However, coming up with fresh ideas for ...   Read More >>

Five Ways to Use Your Brand to Attract & Retain More Talent

01.24.20 | Branding

With low unemployment, industries facing talent shortages, and changing employee expectations, it has become harder to engage talented professionals for new job ...   Read More >>

The 5 Most Important Activities to Shape, Influence, and Lead with Your Brand

10.24.19 | Branding

There are so many benefits to having a strong brand. Internally, it provides focus, clarity, credibility, and the ability to attract the right employees. Externally, ...   Read More >>

4 Ways Effective Brand Management is Essential for M&A Success

08.22.19 | Branding

A merger or acquisition can be a successful growth strategy. Access to another firm’s customers, technology, process, and people ...   Read More >>